The operating
system for startups

Give Indie the goal. It plans the work, delegates to your AI teammates, and brings the results back to you.

Connect the apps your work lives in

Research, design, documents, CRM, and your everyday tools — connected through Composio.

LinearGitHubNotionGmailGoogle DriveGoogle CalendarGoogle DocsGoogle SheetsFigmaCanvaHubSpotAirtableDiscordLinkedInInstagramYouTubeRedditAsanaJiraTrelloClickUpDropboxZoomMailchimpIntercomStripeSupabaseSentryGitLabSalesforceSlackLinearGitHubNotionGmailGoogle DriveGoogle CalendarGoogle DocsGoogle SheetsFigmaCanvaHubSpotAirtableDiscordLinkedInInstagramYouTubeRedditAsanaJiraTrelloClickUpDropboxZoomMailchimpIntercomStripeSupabaseSentryGitLabSalesforceSlack
Explore the integrations catalogConnect your apps ↗

Built for the work behind your startup

One workspace. Context, teammates, and real work.

Company context that carries forward

Company notes, files, research, and saved work give Indie a starting point.

Company notesFilesResearchSaved artifactsBrand contextPast workSourcesCompany brainDocumentsPlansRun historyTeam conversationsConnected appsApprovalsRoutines
Research competitors and plan our launch
  • Research
  • Assets
  • Launch

Indie plans the work and assigns the right teammates.

One team inbox. Every action in your hands.

Recurring work, on your schedule

  • ScheduleChoose a time and time zone
  • RunIndie coordinates the work automatically
  • ReviewOpen past results or continue in a new chat

Research, build, create, and operate

  • @build
  • @asset
  • @launch
  • @price
  • @research
  • @operate

Review the patch and its verification

Example patchReady for review

Example build: inspect the diff and verification before approving a publish.

RejectApprove

How it fits together

One company brain. Three ways to work.

Connect your company context, describe the goal in plain English, and review Indie’s plan. Follow each assignment through to its saved result.

ArticlesWeb linksFilesText & Markdown

Articles

Company positioningLaunch playbookCustomer interviews

Web links

indieterminal.comindieterminal.com/pricingindieterminal.com/docs

Files

PDFbrand-guide.pdfPDFmarket-research.pdfPDFlaunch-brief.pdf

Text & Markdown

MDcompany-context.mdTXTrelease-notes.txtMDlaunch-checklist.md
IndieterminalYour company brain

Indie chat

A conversation grounded in your company. Ask a question, explore an idea, or turn a goal into a plan.

Indie chatExample
What are we working on?Your company context is already here.

What changed in our competitors’ pricing?

Indie

Compare the latest pricing pages with our saved research, then review the changes together.

Company context → a clear next step

Your AI team

Indie coordinates specialist work, carries findings between tasks, and brings the deliverables back.

Teammate assignmentsExample
Indie’s launch planResearch → creative brief → review
Iris’s assignment

Compare pricing, packaging, and positioning. Include the source links.

competitor-brief.md
External actions wait for approval

Scheduled routines

The same work, on your schedule. Each occurrence has its own saved run and results to revisit.

Automations · RunsExample
Competitor monitorEvery Monday · 09:00 · your time zone
Scheduled
Saved reportPricing & packaging

A side-by-side comparison of public plans, source links, and changes to review.

Each occurrence keeps its own result

Meet the specialists

Different strengths.
The same company context.

Give the right teammate the job. Each has a clear responsibility and brings the result back for you to review.

Build your team Scroll to meet the team
Design and creative direction01 / 09

Design and creative direction

Design Dev

Turn a real brief into clear visual direction, useful critiques, and reviewable creative work. Connect the audience, message and constraints. Explain what the design helps or hinders. Create a direction the team can review. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Shape a design brief
  • Review a design
  • Prepare creative direction
Product and engineering02 / 09

Product and engineering

Developer Dana

Investigate product problems, write reproducible bug reports, and prepare verified changes with your team. Turn a problem into a reproducible report. Find product patterns in customer evidence. Define a small patch and how to verify it. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Report bugs
  • Learn from feedback
  • Prepare a change
Documentation and knowledge03 / 09

Documentation and knowledge

Documentation Drew

Turn scattered context into accurate guides, decision records, and documents people can use. Explain a real task with verifiable steps. Keep the context behind an important choice. Find gaps, stale details and missing links. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Write a guide
  • Record a decision
  • Audit documentation
Launch planning04 / 09

Launch planning

Launch Leena

Turn a release into clear positioning, a dated checklist, and channel drafts ready for your review. Build a practical plan around a real release. Adapt the launch story for each channel. Use real outcomes to improve the next release. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Plan a launch
  • Draft launch messages
  • Review launch results
Company operations05 / 09

Company operations

Operations Owen

Keep priorities, decisions, and follow-ups visible so work reaches a clear finish. Surface unfinished work and decisions. Make a concise operating update from evidence. Turn a meeting or thread into clear next steps. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Review the week
  • Prepare an update
  • Organize follow-ups
Pricing and customer economics06 / 09

Pricing and customer economics

Pricing Mary

Compare packaging, check current competitor prices, and model the tradeoffs before you change an offer. Build a dated comparison of real offers. Show the upside and downside of a pricing idea. Make tier boundaries easier to understand. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Compare pricing
  • Model an experiment
  • Review packaging
Research and market intelligence07 / 09

Research and market intelligence

Research Rosa

Find the evidence behind your next decision, compare competitors, and keep track of what changed. Turn a question into a sourced brief. Separate meaningful market changes from noise. Make tradeoffs clear before a commitment. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Research a decision
  • Watch the market
  • Compare options
Strategy and experiments08 / 09

Strategy and experiments

Strategy Sana

Turn uncertain ideas into explicit assumptions, focused experiments, and decisions grounded in evidence. Identify the assumption worth testing first. Compare opportunities using your constraints. Use the result to choose a next move. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Test an idea
  • Prioritize options
  • Review an experiment
Writing and marketing09 / 09

Writing and marketing

Writing Wren

Learn your voice and turn real company work into clear articles, posts, and messages. Capture the patterns that make writing sound like you. Write for a named reader and purpose. Adapt one strong source for different channels. Learns your preferences as you work together, with external actions held for your approval.

Comes back with
  • Learn your voice
  • Write a draft
  • Repurpose a piece

How delegation works

Delegate coding work.
Get a patch you can review.

Start with the goal

Describe the change in Indie chat. Add the repository and context; inspect the implementation plan before execution.

Indie chatExample

Fix the checkout validation and add a focused test.

Indie prepares the workInspect → plan → implementation
implementation-plan.md

Choose a supported build path

Use Indie’s build workflow or a connected Cursor cloud agent. Access depends on your setup, permissions, and plan.

Execution environmentExample

Repository inspection, a bounded patch, and checks through the existing build runtime.

Isolated repository work

Review what comes back

Inspect the patch, checks, and saved result. Publishing a branch or draft PR waits for approval; merging and deployment stay with you.

Review artifactExample
Checkout validation updatecheckout-validation.ts
Patch and verification report
Inspect example checks

Focused test and type check reported. Production deployment not performed.

Approval before publishing

Illustrative product previews. No coding agent is started here.

What you can accomplish

Three capabilities. One connected workspace.

Research & strategy

Turn scattered context into a decision.

Bring company notes, documents, and live research together. Compare the evidence and keep the findings in your company brain.

Explore the documentation ›
Recorded product demo
Build & create

Move from a goal to work you can review.

Inspect the plan and follow teammate assignments. Review code changes, drafts, or creative deliverables before approving an external action.

Explore the documentation ›
Recorded product demo
Monitor & operate

Keep important work moving on a schedule.

Set the instruction, time, and time zone. Open past runs, inspect their generated reports, and continue in a new Indie chat with that context.

Explore the documentation ›
Recorded product demo

You stay in control

Useful work. A clear review trail.

Inspect the plan, review consequential actions, and return to the result. Try the examples below.

Plan · interactive exampleExample
implementation-plan.mdEditable before execution

Edits stay in this preview. No workflow is started.

Interactive product examples. These previews don’t run agents, send messages, or modify your workspace.

Compounding context

Good work shouldn’t
start from zero twice.

Keep the report, the evidence, and the reasoning behind a decision. Indie can find relevant saved work when the next question comes along.

Saved report

Competitor pricing review

Positioning, plan differences, and opportunities in one reusable document.

competitor-review.md
Supporting evidence

Findings with a trail

  • Pricing pages Web sources
  • Customer interviews Company notes
  • Launch brief Markdown
Next conversation

“What should our launch emphasize?”

Use the saved competitor review alongside your launch brief to ground the next decision.

Relevant saved context
Illustrative example · no live workspace data

Pricing

Put Indie to work.

  • Starter

    Free

    Try Indie, or run a command directly. No card.

    No card

    • • 3 credits to start
    • • Indie and the command center
    • • Company brain preview
    • • Company profile and website brief
    • • 2 seats
  • Elite

    $79/month

    More capacity, and tests on every patch.

    Taxes may apply

    • • 500 credits each week
    • • Tests and lint on every patch
    • • 2 builds at once
    • • JSON and CSV exports
    • • Owner and 5 teammates
    • • Priority support
  • Team

    $149/month

    Shared builds, approvals, and run history for the roster.

    Taxes may apply

    • • Unlimited weekly credits, fair use
    • • 10 seats
    • • Shared company brain
    • • Shared approvals and run history
    • • 5 builds at once
    • • Priority support

Paid credits refresh weekly. Builds use the same credit balance. Your own model key bills model usage to your provider. Hosted builds use credits from the same wallet.

Compare all features and choose your plan ↗

The terminal for
builders who ship.

Get started

Before you start

A few useful answers.

A Founder OS. Ask Indie for an outcome in plain English. Indie plans the work, delegates to hired specialists, and brings results back for your approval. Direct @commands such as @research and @launch are the power-user path.

No. Ask Indie for an outcome first. Indie can propose a plan and route supported work. Type @research, @launch, @post, or @build when you want a specific specialist.

Research, competitive intelligence, pricing, launch planning, operations, drafts, documents, assets, and repository changes. The work available depends on your plan, connected tools, and the permissions you grant. Indie may ask for missing context before execution.

Indie inspects the connected repository and prepares a plan. The build workflow produces a patch and verification results in an isolated environment. Publishing a branch or draft pull request requires approval. It does not merge or deploy for you.

The team inbox lives inside your command center. Review agent results and proposed app changes in one place, with shared team decisions alongside. Approval permissions decide who can sign off. Event-triggered workflows always queue external changes for review.

Ask for an MRR tracker, competitor board, or a dashboard from your connected apps. Your agent collects the data and saves a private dashboard with metrics, charts, tables, sources, and collection dates. Ask it to refresh when you need a new snapshot.

Yes. Create a signed webhook, Stripe payment trigger, or Slack message trigger in Automations. Add instructions or pin a saved playbook version and map event fields to its inputs. Daily limits and cooldowns apply; external changes wait in the team inbox.

Yes. Create a routine with an instruction, time, and time zone, or in @post choose Schedule for later and set the publishing timezone. Each scheduled occurrence still waits for your approval — nothing auto-posts. The Automations page keeps run history; Continue opens a new Indie chat with that result as context.

Your company notes, uploaded documents, saved research, and other connected context. Agents can retrieve relevant evidence and accessible conversation history. Workspace permissions control which material they can read.

Starter includes a one-time allowance. Paid plans include weekly credits, and builds use that same wallet. See the pricing section and checkout for the current amounts. Connected tools and model providers may have their own charges and limits.

One company workspace. Indie and your AI team.

Follow whatwe’re building.

Get product updates as Indieterminal takes shape.

You directDescribe the goal
Indie leadsFollow the work

Connect your stack, set guardrails, and let Indieterminal handle the rest.

Indieterminal